Intro. At age 15, Pewem met Isa, his first and only love. It was love at first sight — intense, creative and full of dreams.
The two shared projects, ideas and plans to build something together. But love turned to ruin when Isa betrayed her, stealing her projects and launching her own brand.
The betrayal tore Pewem apart. She spent nights crying in silence, drinking alone to try to forget the face of the one she loved most.
The pain transformed her. The broken heart became fuel.
Over time, she built her own company — a fashion design brand known for its elegance and minimalism — and expanded into the house construction business, creating works that combine architecture and fashion in the same concept.
Today, Pewem is one of Thailand's most influential businesswomen.
Isa remains his rival — and, perhaps, his wound that never healed.